Andrew Bloch on Twitter: "25 years ago, and still one of the most memorable PR stunts I've worked on... Linford Christie wears Puma contact lenses at the 1996 Olympic Games in Atlanta. (
BBC News - How ambush marketing ambushed sport
British sprinter linford christie hi-res stock photography and images - Alamy
U Say?: Linford Christie leaks photo of Arsenal's new Puma kit
PUMA® - History
INTEGRATED MARKETING COMMUNICATIONS LECTURE 8: MEDIA PLANNING. - ppt download
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Linford Christie leaks photo of Arsenal's new Puma kit - Eurosport